↳ Attracting and Retaining Young Talent in Hospitality, Restaurants, and Tourism

HR expectations aren’t about age; they vary by industry. In hospitality, food services, and tourism, young professionals are primarily looking for learning opportunities, mobility, and respectful management. With our latest in-depth study on the ideal HR policy for young workers, we assist you in crafting an HR strategy tailored to your industry.

30 minutes • Free of charge • No commitment required

Why should we have this meeting?

Why should we have this meeting?

Why should we have this meeting?

Understanding the true priorities of young professionals in your industry

Learning, geographic mobility, and work-life balance: young professionals in the hospitality, restaurant, and tourism sectors have specific expectations that we've outlined.

Identify your absolute deal-breakers

In your industry, what drives people away? Uncompensated odd hours? Toxic management? Lack of consecutive rest days? We reveal the deal breakers.

Discover the key drivers of attractiveness that really work

What makes some employers stand out and retain top talent? Discover insights from our study.

Addressing the Challenges of Sector-Specific Customer Retention

High turnover, seasonality, labor shortages: we incorporate these realities into our strategies to build an employer brand that attracts and retains talent.

Hospitality, food service, and tourism: specific HR practices

Hospitality, food service, and tourism: specific HR practices

Hospitality, food service, and tourism: specific HR practices

Our study highlights some key insights:

Our study highlights some key insights:

The hospitality, restaurant, and tourism industries are currently dealing with major challenges: high turnover rates, a labor shortage post-COVID, seasonality, fixed working hours, the need to enhance the value of these professions, and competition from other sectors offering greater flexibility.

The hospitality, restaurant, and tourism industries are currently dealing with major challenges: high turnover rates, a labor shortage post-COVID, seasonality, fixed working hours, the need to enhance the value of these professions, and competition from other sectors offering greater flexibility.

Learning as the Key Driver

Work-life balance is becoming non-negotiable

Management: The Weak Spot of the Industry

Location and amenities matter

Our Approach

Our Approach

Our Approach

This hybrid methodology combines statements, actual resolutions, and stated priorities to deliver actionable insights, not just intuitions.

IPSOS Quantitative Study

In 2023, IPSOS surveyed 1,000 young adults aged 18-30 to map out key HR expectations and lay the groundwork.

In-depth qualitative interviews

27 one-on-one interviews conducted by Insign, lasting 30 to 60 minutes, with young professionals from 8 different industry sectors, including hospitality, food service, and tourism.

Prioritization Survey

A survey designed to rank 6 major HR dimensions and 37 sub-criteria to understand practical decision-making.

Our Support Services

Our Support Services

Our Support Services

01
Defining Your Employee Value Proposition (EVP)

We identify what makes your employer brand unique and translate it into an attractive and authentic promise.

02
Building Your Employer Branding Strategy

From diagnosis to implementation: brand platform, communication territories, activation plan.

03
Crafting Your Recruitment Campaigns

Content, visuals, and messaging tailored to your target audiences (by industry, role, and experience level).

04
Enhancing the Candidate and Employee Experience

Mapping journeys, identifying friction points, and providing improvement recommendations.

5
Guidance for Change Management

Develop your change management program to foster buy-in, engage your team, and empower them to drive progress.

Frequently Asked Questions

Frequently Asked Questions

Frequently Asked Questions

Explore answers to the most common questions about our support services.