↳ Attract and Retain Talent in the Mobility and Transportation Sector
HR expectations aren't just about age—they're about the industry. In the mobility and transportation sectors, young professionals are looking for tangible impact, innovation, and rapid growth. With our latest in-depth study on the ideal HR policies for young talent, we're here to help you craft an HR strategy that's tailor-made for your industry.
30 minutes • Free of charge • No commitment required
Understanding Young People's Expectations in the Mobility Sector
Tech innovation, environmental impact, variety in assignments: young mobility professionals have specific motivations that we've mapped out.
Identify your strengths against the competition
Whether you're a traditional player or a new entrant in the mobility sector—be it as an operator, manufacturer, or assembler—we're here to help you identify your unique differentiators.
Tailor your messaging to address the transformative challenges of the industry
Electrification, digitalization, new mobility solutions, and increased competition in certain areas – young professionals are eager to engage in these transformations. We assist you in highlighting these key issues in your HR communications.
Addressing the challenges of attracting and retaining clients
Talent wars with tech startups, generational changes, and the demand for new skills: we incorporate these realities into our recommendations.
Innovation and impact as driving forces
The Environmental Impact: A Game-Changing Factor
Variety of profiles sought
Company Prestige and Tangible Projects
This hybrid methodology combines statements, actual resolutions, and stated priorities to deliver actionable insights, not just intuitions.
IPSOS Quantitative Study
In 2023, IPSOS surveyed 1,000 young adults aged 18-30 to map out key HR expectations and lay the groundwork.
In-depth qualitative interviews
27 one-on-one interviews conducted by Insign, lasting between 30 to 60 minutes, with young professionals from 8 different sectors, including mobility and transportation.
Prioritization Survey
A survey designed to rank 6 major HR dimensions and 37 sub-criteria to understand practical decision-making.
01
Defining Your Employee Value Proposition (EVP)
We identify what makes your employer brand unique and translate it into an attractive and authentic promise.
02
Building Your Employer Branding Strategy
From diagnosis to implementation: brand platform, communication territories, activation plan.
03
Crafting Your Recruitment Campaigns
Content, visuals, and messaging tailored to your target audiences (by industry, role, and experience level).
04
Enhancing the Candidate and Employee Experience
Mapping journeys, identifying friction points, and providing improvement recommendations.
5
Guidance for Change Management
Develop your change management program to foster buy-in, engage your team, and empower them to drive progress.
Explore answers to the most common questions about our support services.